Course on behavior and consumption trends, focusing on the fashion and wholesale areas, for the Minas Gerais Fashion Companies Association (AMEM).

The association is a collective of major fashion brands in Minas Gerais, and its goal is to regain competitiveness and boost the fashion industry of the state on national level.

The objective of the course was to provide a broader view of the trends to the members of the association, and inspire the creation of innovative strategies to place the fashion industry of the Minas in a better place, nationally and internationally.

Client: Minas Gerais Fashion Companies Association (AMEM).

Venue: Greco Design, Belo Horizonte, Brazil.

Data: December 3rd, 2011