Research on trends, behavior on social networks, storytelling and content curatorship of the major favelas in Brazil. Pilot project in Belo Horizonte and Rio de Janeiro. Started in July 2013. In a partnership with Lenise Regina.

Coolhunting in Belo Horizonte: Morro do Papagaio and Aglomerado da Serra.

Rio de Janeiro: Morro do Vidigal, Morro dos Prazeres and Barreira do Vasco.